<span class="byline-label">Written by</span> Editorial | Jul 20, 2026 | Case Study
The Challenge Selling IT solutions to public-sector customers is unlike any other sales motion. It’s transactional, tied to public-sector buying periods, and full of nuances around pricing and contracting that general sales training simply doesn’t cover. For one Top...
<span class="byline-label">Written by</span> Editorial | May 20, 2026 | Uncategorized
In our previous blog, we looked at the numbers – and they weren’t pretty. Women make up just 22%-35% of the global tech workforce, hold fewer than 25% of leadership roles, and leave the industry at alarming rates. We named the problem. This blog is about what we...
<span class="byline-label">Written by</span> Editorial | May 1, 2026 | Uncategorized
TSRM Group is proud to announce the launch of FastStartGO! On Demand, a self-paced, fully online version of our comprehensive IT sales training program. FastStartGO! On Demand delivers real-world IT sales strategies in a flexible, mobile-friendly platform. IT sellers...
<span class="byline-label">Written by</span> Editorial | May 1, 2026 | Uncategorized
Who will become your next IT sales superstar? What sort of outstanding new hires will consistently achieve quota and become consummate team players? What are some of the key pillars for success when recruiting and building your SDR IT sales team with entry-level...
<span class="byline-label">Written by</span> Editorial | May 1, 2026 | Uncategorized
Earlier in my career, I was challenged by my sales manager to resuscitate a historically underachieving sales territory. It was a vertical market—healthcare—and it was limited by having very few (approximately one hundred) target customers in the region. I developed a...
